Do You Really Want a *Great* 2019? Avoid These 3 Big Mistakes and Use 3 Surefire Methods

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Make Your *Great* 2019!

“2019 could really be my year,” my new client, Alexandra, said.

“Excellent. What would make it happen for you?” I replied.

“I’m not sure.”

“Let’s look at this from both angles–where you’re strong and where you need to throw out mistakes–or actions that don’t serve you,” I replied.

This began a significant discussion. The good news is that when you use strategy, you can streamline your life, enhance your personal energy and accomplish the most important things.

I’m sharing new insights in my new VIDEO “Create Your Best Year Ever! Avoid 3 Big Mistakes and Use 3 Surefire Methods.” It’s Episode 25 of our YouTube Channel “Introverts Own Your Voice.” Please subscribe. You’ll be supporting me, Johanna and our message. In the video, I provide some eye-opening insights and methods.

You will gain so much because nearly every week we have a new video that will improve your skills so you’ll get that important “yes” you need for your business — to get investors, crucial team members and clients.

many happy moments,

Tom

Tom Marcoux

Spoken Word Strategist

CEO – Executive Coach – Pitch Coach

Speaker-Author of 47 books

PitchPowerFest.com  GetTheBigYes.com

P.S. See Tom Marcoux’s 47th Book on Amazon — How the Rich and Smart Break Free: Skills to Overcome Fear, Small Thinking and Dark Resistance — and Create Wealth


51gjiy0bzvlSoar with Confidence: An Executive Coach Reveals Secrets, Lies and Countermeasures So You Excel Like Top CEOs and Leaders – Pitch, Lead, Succeed

Get the Advantages to take your business to a higher level. Learn Leadership Advantages, Pitch Advantages, and Success Advantages. To Soar with Confidence, you learn and use principles for top level communication to board members, team members and the media.
“Marcoux demonstrates how to “Prepare a Compelling Story that Moves Emotions.” He mentions techniques that he teaches clients for developing compelling Ted Talks.” – Dantalion Jones

51kgz7eafllDarkest Secrets of Making a PITCH for Film and Television: How You Can Get a Studio Executive, Producer, Name Actor or Private Investor to Say “Yes” to Your Project

Learn the vital skills of pitching your ideas and enrolling others into your vision. Get that “Big Yes” to funding your project. “This insightful book shows you how to zing a curveball right past the parts of the Hollywood exec’s brain that want to say no before you even make your pitch. You will learn what works when pitching, and more importantly, why, so you can get to YES much more often. Buy this book now. Consider it Spring Training before the big game.” – Danek Kaus

coverfromamazonDarkest Secrets of Persuasion and Seduction Masters: How to Protect Yourself and Turn the Power to Good

This invaluable guide, used by people in 15 countries and now in its second edition, will help you become immune to dark persuasion. Learn to use countermeasures to defend yourself against unethical persuasion and seduction tactics. Break any trance in which a salesperson is trying to get you to buy something not to your benefit. “Learn how to defend yourself against manipulation. Best book you’ll ever read to protect yourself, feel strong and move forward in your life. Highly recommended!” – Dr. JoAnn Dahlkoetter

517xnji7zyl

Secrets of Awesome Dinner Guests: What Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter Can Teach You About Success … (The Power of Your Personal Brand)

Imagine dining with Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter. These seven people share one thing: They’re great communicators. So this book will help you become a great communicator. “Marcoux especially stresses the importance of personal branding, of coming across as trustworthy and dependable.” – Einar Masson

51yx0dowsnl

What the Rich Don’t Say about Getting Rich: Work Smarter, Live Better

You want wealth, abundance and enjoyment–yes? Wouldn’t it be great to learn the real strategies that the Rich use to create Sustainable Wealth? This book takes you behind-the-scenes to what really works. You’ll see a lot of myth-busting, and you’ll learn the strategies that get real results. “Tom Marcoux gives you an inside look on the psychology of what it takes to be successfully wealthy in life. It’s more than just taking advantage of opportunity, but also about taking care of yourself. This book discusses a number of strategies that we often overlook when it comes to leading a successful life that leads to wealth generation.” – Barry Adamson II

5-28-17)FINAL2_amazingyouVers6webAmazing You: Enjoy the Power to Get It Done, Get Stronger, Get Credit for It … featuring Secrets of Extreme Confidence

Would you like to Amaze yourself? This book helps you Get Stronger so you can Get It Done! You’ll learn how you can Get Credit for It! All three elements are crucial so you rise to a higher level of success and happiness. Think about it. If you get it done, but you’re a physical wreck—you lose. If you get things done, but you don’t Get Credit for It—you cannot get new clients. And, you’ll lose your current clients—if they don’t know, in their gut, how their lives are better because you’ve brought them significant benefits. Here’s a secret: You can unleash the Amazing You! Executive Coach Tom Marcoux helps you develop Extreme Confidence. “Tom Marcoux, once again, has written a book filled with practical insights and veteran business expertise that allows individuals to acquire the tools to balance personal and professional life. Tom’s wisdom possesses depth and the experience of someone who has ‘walked the walk.'” – Dr. Arthur Ciaramicoli

Darkest Secrets of Charisma: Overcome the Lies about Personal Magnetism, Get People to Feel Your Charisma and Influence Others with Your Words

Learn how you can tap into your natural gifts and tendencies to radiate Three Types of Charisma. Discover how to influence people with your words. “Marcoux explodes this myth: Charismatic people always feel comfortable before and during an important event, such as public speaking, networking or some other social event. This book shows how you can feel discomfort but still come across as confident and charismatic.The secrets include ways to radiate all three forms of charisma Marcoux describes as Warm Trust Charisma, Natural Charm Charisma and Magnetic Charisma.” – Danek Kaus

ShapeFuture6Red3-9-18Shape the Future, Lead Like a Pro: 3 Skills Every Great Leader Needs to Succeed

This book will empower you with the 3 Skills every Great Leader needs to succeed: Relate, Optimize and Intuit. Learn to excel as a RoiLeader. The Bottom-line: You need an “unfair advantage” of top communication skills. Use Expansive Thinking to handle Disruption and get out ahead of it. “Shape the Future, Lead Like a Pro empowers you with essential leadership skills. Integrity is the foundation of Authentic Leadership. This book helps you lead and retain people who appreciate true leadership and who will excel for your organization.” – Christopher Salem, Host of Sustainable Success Radio Show

 

Tom Marcoux serves as Pitch Judge at Igniters Conference, Computer History Museum, Silicon Valley

TomMarcoux_IgniterTom Marcoux delivers his workshop Convince Investors to Fund You: Master the 3 Critical Factors of Pitch, Network and Follow-up on Oct, 12, 2018, Friday, 3 pm at Hacker Dojo, Santa Clara — and Tom Marcoux serves as Pitch Judge on Oct. 13, 2018, Saturday, 3 pm at Computer History Museum, Silicon Valley, CA.

the best to you,

Tom

Tom Marcoux
Spoken Word Strategist
CEO – Executive Coach – Pitch Coach
Speaker-Author of 46 books

PitchPowerFest.com  GetTheBigYes.com

P.S. See Tom Marcoux’s 46th Book on Amazon — The Writer’s Solution Crush Your Self-Doubt: Quiet Down Fear, Write Fast, Write Well and Make Money EVERY Month 

 

Secrets so You Connect with Your Pitch or Speech

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Learn about “Extreme Confidence” – Free Webinar – Feb. 28, 2018, hosted by Tom Marcoux

“I’m concerned that I’m not connecting with the audience. I’m sharp about tech details, but this speaking stuff is outside my comfort zone,” Henry, a member of my audience, said. He was asking for more guidance after one of my speeches.

I shared with him some details, taken from my speech The Savvy CEO: Master of Media Appearances.

Here we’ll cover a brief overview as embodied in the S.A.V.V.Y. process:

S – story
A – attention
V – vulnerability
V – victory
Y – yearning

  1. Story

Through the use of storytelling, we truly connect with audience members.

In my book, Relax, You Don’t Have to Sell, I shared the S.T.O.R.Y. process which includes:

S – set how we like the hero
T – target the hero’s goal
O – open with a grabber
R – reveal the struggle
Y – yearn for the Triumphant Ending and “What I learned…”

To get the full benefit from storytelling, it’s necessary to carefully structure your story. Ultimately, we’re seeking to grab the audience’s attention and to move their feelings.

  1. Attention

A key to quieting down your nervousness is to pay attention to your audience members. What material is connecting with them? What is their body language conveying?

When I first began speaking, my right leg fluttered like a hummingbird’s wings. I overcame this situation by shifting from “How am I doing?” to a new focus on the audience—“How are YOU doing?”

The idea is shift from self-consciousness to audience awareness.

******BREAKING NEWS! FEB. 28, 2018 — FREE WEBINAR — LEARN ABOUT “EXTREME CONFIDENCE” AND EFFECTIVE PERSUASION … and more. ******

  1. Vulnerability

“Vulnerable?” my new client, Sam, asked. “I don’t get that. The company, the board of directors requires me to be strong and clear in my objectives.”

“When dealing with the media or in an all-hands speech, it helps to show you are a human being and not just a stuffed shirt,” I replied.

“How do I do that?”

“We pick something that is an Appropriate Vulnerability.” I went on to share how, in his later years, Dr. Wayne Dyer warmed up the audience by talking about how his teenaged daughter would lightly poke at him by putting her hands on her hips and begin with: “Daaad, you know that …”

Being vulnerable in an appropriate manner wins you the connection with the audience.

  1. Victory

Audiences love a well-earned victory. Somewhere in your presentation, show the goal, the setbacks and the real struggle. Then, when you express the Triumphant Outcome, the audience celebrates with you. You take them on the journey so the victory feels like their victory, too.

  1. Yearning

Make a real connection with an audience by connecting with their Secret Desires—what they’re yearning for.

For example, I was working with a client. She serves women in the second half of their lives. One Secret Desire is to avoid feeling alone. So for the description of an event, I added the detail that she “finds that women often start new, lifelong friendships at her retreats and events.”

I chose the term Secret Desires with care because many people often hold these details close to the vest.

Here is a partial list of Secret Desires:

  1. Not to be alone
  2. Not to appear stupid (analytical individuals including engineers and accountants demonstrate this desire)
  3. Not to be vulnerable
  4. Not to be obsolete
  5. Not to fall into financial ruin

We can note Secrets Desires in a positive way: smart, attractive, successful and rich (for example).

Researchers note people’s deep desire to be appreciated and recognized.

Somewhere in your speech, you can include words like: “By your applause about that detail, I realize that you have your fingers on the pulse. You’re really sharp to notice that …”

Pay close attention to your rapport with audience. A bit of praise goes a long way for warming up your connection with your audience.

In summary, to connect with your audience effectively, remember to be S.A.V.V.Y.:

S – story
A – attention
V – vulnerability
V – victory
Y – yearning

Warmly,
Tom

Tom Marcoux
Spoken Word Strategist – Executive Coach
Speaker-Author, 44 books so far 🙂
CEO


PitchPowerFest.com * GetTheBigYes.com


51gjiy0bzvlSoar with Confidence: An Executive Coach Reveals Secrets, Lies and Countermeasures So You Excel Like Top CEOs and Leaders – Pitch, Lead, Succeed

Get the Advantages to take your business to a higher level. Learn Leadership Advantages, Pitch Advantages, and Success Advantages. To Soar with Confidence, you learn and use principles for top level communication to board members, team members and the media.
“Marcoux demonstrates how to “Prepare a Compelling Story that Moves Emotions.” He mentions techniques that he teaches clients for developing compelling Ted Talks.” – Dantalion Jones

51kgz7eafllDarkest Secrets of Making a PITCH for Film and Television: How You Can Get a Studio Executive, Producer, Name Actor or Private Investor to Say “Yes” to Your Project

Learn the vital skills of pitching your ideas and enrolling others into your vision. Get that “Big Yes” to funding your project. “This insightful book shows you how to zing a curveball right past the parts of the Hollywood exec’s brain that want to say no before you even make your pitch. You will learn what works when pitching, and more importantly, why, so you can get to YES much more often. Buy this book now. Consider it Spring Training before the big game.” – Danek Kaus

coverfromamazonDarkest Secrets of Persuasion and Seduction Masters: How to Protect Yourself and Turn the Power to Good

This invaluable guide, used by people in 15 countries and now in its second edition, will help you become immune to dark persuasion. Learn to use countermeasures to defend yourself against unethical persuasion and seduction tactics. Break any trance in which a salesperson is trying to get you to buy something not to your benefit. “Learn how to defend yourself against manipulation. Best book you’ll ever read to protect yourself, feel strong and move forward in your life. Highly recommended!” – Dr. JoAnn Dahlkoetter

517xnji7zyl

Secrets of Awesome Dinner Guests: What Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter Can Teach You About Success … (The Power of Your Personal Brand)

Imagine dining with Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter. These seven people share one thing: They’re great communicators. So this book will help you become a great communicator. “Marcoux especially stresses the importance of personal branding, of coming across as trustworthy and dependable.” – Einar Masson

51yx0dowsnl

What the Rich Don’t Say about Getting Rich: Work Smarter, Live Better

You want wealth, abundance and enjoyment–yes? Wouldn’t it be great to learn the real strategies that the Rich use to create Sustainable Wealth? This book takes you behind-the-scenes to what really works. You’ll see a lot of myth-busting, and you’ll learn the strategies that get real results. “Tom Marcoux gives you an inside look on the psychology of what it takes to be successfully wealthy in life. It’s more than just taking advantage of opportunity, but also about taking care of yourself. This book discusses a number of strategies that we often overlook when it comes to leading a successful life that leads to wealth generation.” – Barry Adamson II

5-28-17)FINAL2_amazingyouVers6webAmazing You: Enjoy the Power to Get It Done, Get Stronger, Get Credit for It … featuring Secrets of Extreme Confidence

Would you like to Amaze yourself? This book helps you Get Stronger so you can Get It Done! You’ll learn how you can Get Credit for It! All three elements are crucial so you rise to a higher level of success and happiness. Think about it. If you get it done, but you’re a physical wreck—you lose. If you get things done, but you don’t Get Credit for It—you cannot get new clients. And, you’ll lose your current clients—if they don’t know, in their gut, how their lives are better because you’ve brought them significant benefits. Here’s a secret: You can unleash the Amazing You! Executive Coach Tom Marcoux helps you develop Extreme Confidence. “Tom Marcoux, once again, has written a book filled with practical insights and veteran business expertise that allows individuals to acquire the tools to balance personal and professional life. Tom’s wisdom possesses depth and the experience of someone who has ‘walked the walk.'” – Dr. Arthur Ciaramicoli

Darkest Secrets of Charisma: Overcome the Lies about Personal Magnetism, Get People to Feel Your Charisma and Influence Others with Your Words

Learn how you can tap into your natural gifts and tendencies to radiate Three Types of Charisma. Discover how to influence people with your words. “Marcoux explodes this myth: Charismatic people always feel comfortable before and during an important event, such as public speaking, networking or some other social event. This book shows how you can feel discomfort but still come across as confident and charismatic.The secrets include ways to radiate all three forms of charisma Marcoux describes as Warm Trust Charisma, Natural Charm Charisma and Magnetic Charisma.” – Danek Kaus

Use a Secret Advantage to Pitch Well and Get Funding

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Attend Free Oct. 25, 2017 workshop “Power Up Your Brand: Attract Clients” and learn Networking Secrets

“I want a secret advantage so I get funding when I pitch. What do you suggest, Tom?” an audience member asked me.

“Remember that you’re on before you get on stage. Even while you’re in your car, coming near the location where you’ll be pitching, you are ‘on stage,’” I said.

“How is that?”

“You’re revealing your personal brand the whole time,” I said.

Perhaps, you’ve heard about George who was running late for a job interview. He was stuck behind a slow-moving car. He beeped his horn—a lot. The driver in that car refused to go faster. Then, to George’s horror, the car pulled into the parking lot of the company where George was set to be interviewed. And…yes, the driver of that car proved to be the interviewer who did not offer George a job.

George was “doing his interview” before he even walked into the building.

A Key Advantage – Have Finesse in Meeting Investors Before You Go On Stage

What happens to investors before they hear pitches?

They get cornered by entrepreneurs looking for funding. A bunch of entrepreneurs spill out their ideas in a rush when they meet the person. In the restroom. At the door. Anywhere.

That’s not finesse.

Spilling out your ideas (and trying to impress the person) is similar to losing your lunch in front of the investor.

Here’s the Solution:

Engage the Potential Investor in a Real Conversation

Create a warm connection.

The vital action is to get the person talking and to demonstrate your trustworthiness. How? In your way of listening well.

Recently, I interacted with two entrepreneurs and a particular venture capitalist.

Both entrepreneurs had great ideas, but I felt uncomfortable about connecting them with the venture capitalist. Why? It was their people skills. One didn’t demonstrate the confidence and track record of guiding teams to completing projects. The other one was a … horrible listener. This person, in every conversation, was trying to prove how smart he was.

Both entrepreneurs would benefit from learning how to create warm connections. Also, they both need to have a personal brand that demonstrates that they are trustworthy, helpful, organized and respectful (with audiences I use the mnemonic device of T.H.O.R.).

When You First Interact with An Investor, Use “Gentle Questions”

Here are some “gentle questions”:

  • I’m [Your name] and you are …?
  • Are you looking forward to something in particular this evening?
  • I’m curious. Are you looking for something in particular when you choose to invest in a company?
  • What are you looking forward to?

I call these “gentle questions” because they’re easy to answer, and the other person often enjoys answering them.

Additionally, one does not use all of these questions in a conversation. You’ll note that there is some overlap. The point is people like those individuals who listen well. I advise my clients: “When you’re listening, you’re winning.”

 

Make Your Replies Relevant

You ask questions so that your replies are relevant to the person you’re talking with.

One of my favorite quotes is:

In truth, I am a verb. – Steve Chandler

Avoid trying to be “an impressive person” (a noun).

Instead, do a positive action: listen well.

 

Demonstrate That You’re Listening

Use what I call Reflective Replies:

  • That sounds frustrating. What happened next?
  • That sounds disappointing. What did you want to happen next?
  • That’s sounds intense. It sounds like that was tough to endure.

My point is that you’re not just responding to the content of what the other person says. You are demonstrating compassion and that you’re hearing the feelings involved. You “reflect” the person’s feelings back to them. You say, “That sounds” – in that you do not tell another person what they’re feeling.

 

Realize the Truth – People Invest In You

Ross Perot said that he wasn’t really investing in Steve Jobs’ company or product. He was investing Steve Jobs. Things went well for Perot—when Steve Jobs maneuvered Apple to buy his company for $400 million—Perot had a big return on his investment.

In summary, use the secret advantage: Create a warm connection before you go on stage and deliver your pitch.

Warmly,

Tom

Tom Marcoux
Spoken Word Strategist
Pitch Coach – Executive Coach

CEO
Speaker-author of 44 books

PitchPowerFest.com


51gjiy0bzvlSoar with Confidence: An Executive Coach Reveals Secrets, Lies and Countermeasures So You Excel Like Top CEOs and Leaders – Pitch, Lead, Succeed

Get the Advantages to take your business to a higher level. Learn Leadership Advantages, Pitch Advantages, and Success Advantages. To Soar with Confidence, you learn and use principles for top level communication to board members, team members and the media.
“Marcoux demonstrates how to “Prepare a Compelling Story that Moves Emotions.” He mentions techniques that he teaches clients for developing compelling Ted Talks.” – Dantalion Jones

 

51kgz7eafllDarkest Secrets of Making a PITCH for Film and Television: How You Can Get a Studio Executive, Producer, Name Actor or Private Investor to Say “Yes” to Your Project

Learn the vital skills of pitching your ideas and enrolling others into your vision. Get that “Big Yes” to funding your project. “This insightful book shows you how to zing a curveball right past the parts of the Hollywood exec’s brain that want to say no before you even make your pitch. You will learn what works when pitching, and more importantly, why, so you can get to YES much more often. Buy this book now. Consider it Spring Training before the big game.” – Danek Kaus

coverfromamazonDarkest Secrets of Persuasion and Seduction Masters: How to Protect Yourself and Turn the Power to Good

This invaluable guide, used by people in 15 countries and now in its second edition, will help you become immune to dark persuasion. Learn to use countermeasures to defend yourself against unethical persuasion and seduction tactics. Break any trance in which a salesperson is trying to get you to buy something not to your benefit. “Learn how to defend yourself against manipulation. Best book you’ll ever read to protect yourself, feel strong and move forward in your life. Highly recommended!” – Dr. JoAnn Dahlkoetter

517xnji7zyl

Secrets of Awesome Dinner Guests: What Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter Can Teach You About Success … (The Power of Your Personal Brand)

Imagine dining with Walt Disney, Steve Jobs, Oprah Winfrey, Albert Einstein, Martin Luther King, Jr., Helen Keller, and John Lasseter. These seven people share one thing: They’re great communicators. So this book will help you become a great communicator. “Marcoux especially stresses the importance of personal branding, of coming across as trustworthy and dependable.” – Einar Masson

Darkest Secrets of Charisma: Overcome the Lies about Personal Magnetism, Get People to Feel Your Charisma and Influence Others with Your Words

Learn how you can tap into your natural gifts and tendencies to radiate Three Types of Charisma. Discover how to influence people with your words. “Marcoux explodes this myth: Charismatic people always feel comfortable before and during an important event, such as public speaking, networking or some other social event. This book shows how you can feel discomfort but still come across as confident and charismatic.The secrets include ways to radiate all three forms of charisma Marcoux describes as Warm Trust Charisma, Natural Charm Charisma and Magnetic Charisma.” – Danek Kaus

51yx0dowsnl

What the Rich Don’t Say about Getting Rich: Work Smarter, Live Better

You want wealth, abundance and enjoyment–yes? Wouldn’t it be great to learn the real strategies that the Rich use to create Sustainable Wealth? This book takes you behind-the-scenes to what really works. You’ll see a lot of myth-busting, and you’ll learn the strategies that get real results. “Tom Marcoux gives you an inside look on the psychology of what it takes to be successfully wealthy in life. It’s more than just taking advantage of opportunity, but also about taking care of yourself. This book discusses a number of strategies that we often overlook when it comes to leading a successful life that leads to wealth generation.” – Barry Adamson II

5-28-17)FINAL2_amazingyouVers6webAmazing You: Enjoy the Power to Get It Done, Get Stronger, Get Credit for It … featuring Secrets of Extreme Confidence

Would you like to Amaze yourself? This book helps you Get Stronger so you can Get It Done! You’ll learn how you can Get Credit for It! All three elements are crucial so you rise to a higher level of success and happiness. Think about it. If you get it done, but you’re a physical wreck—you lose. If you get things done, but you don’t Get Credit for It—you cannot get new clients. And, you’ll lose your current clients—if they don’t know, in their gut, how their lives are better because you’ve brought them significant benefits. Here’s a secret: You can unleash the Amazing You! Executive Coach Tom Marcoux helps you develop Extreme Confidence. “Tom Marcoux, once again, has written a book filled with practical insights and veteran business expertise that allows individuals to acquire the tools to balance personal and professional life. Tom’s wisdom possesses depth and the experience of someone who has ‘walked the walk.'” – Dr. Arthur Ciaramicoli

Relax_sellVersion4FINAL

 Relax, You Don’t Have to Sell: How You Can Make Sales Without Being Pushy … with Authentic Marketing

Are you needing more clients, but you’re failing to complete your marketing each week? Does standard selling turn you off, and you want to do something better? Here’s the good news: “Relax, You Don’t Have to Sell” introduces you to both The Process of Enrolling and Authentic Marketing. Rather than selling, you will learn the process of Enrolling. Develop Extreme Confidence in your communications and outreach activities. Use the essence of Enrolling which is “Don’t sell—Help.” Employ Supportive Listening so people resonate with what you offer. Develop actionable strategies and plans and Gain Clients Today! You Will Learn to: Develop Your Effective Marketing Message * Use powerful Video Marketing * Use Enrolling Methods for Your Website * Use Enrolling Methods for Blog/Enewsletter …. Relax, You Don’t Have to Sell helps you get beyond traditional sales into the process of Enrolling. I love the fact that Enrolling really connects with the person’s challenge. You’re able to help the person and empower them at the same time. It doesn’t seem like selling; it’s an experience of serving.” – Christopher Salem, host of Sustainable Success Radio Show